British subscribers now pay €42.81/month (£35.97) for a standard streaming bundle of Netflix, Disney+, and Spotify, which is 15% more than the 13-country European average. A March 2026 study by Babestation compared streaming prices across European markets to find out who pays the most when it comes to online entertainment and streaming, and how the Brits compare to their European counterparts.

Key Findings:

  • The UK is the most expensive country in Europe for streaming, with a standard bundle costing €42.81/month.
  • UK Spotify is the most expensive, priced 79% higher than the cheapest Spotify plan in the study. 
  • A UK subscriber paying for all three subscriptions spends €513.72/year, which is €139.56 more than a Norwegian subscriber for the exact services. 
  • The majority of UK subscribers call Spotify, Netflix, and Disney+ forever subscriptions, with no plans to cancel them despite the price hikes. 
CountryNetflix Std (€/mo)Disney Std (€/mo)Spotify Ind. (€/mo)Monthly Bundle (€)Annual Bundle (€)
United Kingdom15.4611.8915.4642.81513.72
Belgium16.9910.9911.9939.97479.64
Ireland16.9910.9911.9939.97479.64
Netherlands13.9910.9912.9937.97455.64
Germany13.9910.9912.9937.97455.64
Austria13.9910.9912.9937.97455.64
Spain13.9910.9911.9936.97443.64
Italy13.9910.9911.9936.97443.64
France13.4910.9912.1436.62439.44
Finland12.9910.9911.9935.97431.64
Sweden13.139.6011.3634.09409.08
Norway12.679.2711.8233.76405.12
Portugal12.9910.998.9932.97395.64

You can access the full research here.

United Kingdom: The Most Expensive Market in Europe

The UK is the only country where all three platforms are priced above the European rates. A standard streaming bundle costs €42.81/month here, or €513.72/year, which is 15% above the European average. Part of the reason behind this gap is how aggressively platforms have raised prices in the UK. Spotify alone has hiked UK prices twice in 18 months, now charging €15.46 (£12.99). Disney+ has increased the costs 150% since its 2020 launch, now costing £9.99 per month for the same service. 

Belgium & Ireland: The Most Expensive Movie Streaming in Europe

Belgium and Ireland are priced 7.4% above the European average for streaming. Here, Netflix charges €16.99 for its standard plan, the highest EUR-denominated price across all countries studied. Disney+ and Spotify pricing sit at or below the European average, but combined with Netflix, subscribers in both countries still spend €479.64/year, which is €32.88 more than the European average.

Portugal: The Most Affordable Market in Europe

At the other end, Portugal is the cheapest streaming market in Europe at €32.97/month. Spotify costs just €8.99/month, the lowest in any country, and 72% cheaper than the UK equivalent. Netflix (€12.99) and Disney+ (€10.99), on the other hand, are priced comparably to Spain and Italy. A Portuguese subscriber paying for all three services spends €395.64/year, which is €51.12 less than the European average and €118.08 less than a UK subscriber for the same bundle.

Norway & Sweden: The Best Value for Currency

Norway and Sweden are outside the eurozone, and current exchange rates put them among the cheapest markets in the study. Norway’s bundle converts to €33.76/month and Sweden’s to €34.09, which are both well below the European average of €37.23. A Norwegian subscriber paying for all three services spends €139.56 less than a UK subscriber and €41.64 less than the European average, despite the higher purchasing power in these countries.

Expert Takeaway

A spokesperson for Babestation commented: 

“The UK has become one of the most reliably lucrative markets in Europe for subscription platforms. Prices have risen steadily, yet cancellation rates remain low, which tells platforms everything they need to know. What’s interesting is that even when subscribers do cancel something, they hold onto one service like it’s non-negotiable. Streaming isn’t a treat anymore; it’s just part of the monthly budget, like your phone bill. You might grumble about it, but you’re not actually cancelling.”